(14/4)Turning medical crises to opportunities – Senior Executive and Directorate training
已被流覽了次
課程編號:
ACM12S1
課程名稱:
現已接受報名!
(14/4)Turning medical crises to
opportunities – Senior Executive and Directorate training
簡介:
This one-day course is aimed for those who
are tasked with managing a medical related crisis, whether at a strategic or
tactical level or those who have to train or manage others in fulfilling these
roles. It gives theoretical guidance and shares practical experience in dealing
with a wide variety of incidents.
入學要求:
開課日期:
14 Apr 2012 (Sat)
上課時間:
9am – 5pm
上課地點:
15/F, Bamboos Centre, 52 Hung To Road, Kwun
Tong, Hong Kong
費用:
HK$ 3800
截止報名日期:
查詢:
傳真:
2778 1810
相關講座:
課程單張:
備註:
Turning medical crises to opportunities
Crisis and issue communication and management - crisis and risk: identification
and management - “think outside the box”: creative problem solving skills for
organizational crises and issues - “mediation”: a win-win tool to resolve
conflicts Media relations - a crisis: death inquest, how to appear in court -
media relations and interviewing skills: radio, TV, print, ambush interviews -
Hong Kong mass media dynamics: is there a way to avoid hitting headlines - roles
and functions of corporate spokesperson and training Trainer: Annita Mau has
held senior positions in public affairs and corporate communication for over 20
years, serving major non-government organizations and public corporations,
including the Hong Kong Council of Social Services, Kowloon-Canton Railway
Corporation (KCRC) and the Hospital Authority (HA) where she was the Chief
Public Affairs Manager when she retired in Feb 2006. Ms Mau’s strengths are in
government relations, community relations, crisis and issue communication and
media relations. She assisted the corporations she served to deal effectively
with major crises and issues such as the Light Rail sit-in protest in 1991; Hong
Kong’s medical blunders in 1997; doctors’ mass demonstration over their
employment terms in 2000; and SARS in 2003. Through these, and over the years,
she has developed the crucial strategic communication skills to face up to the
whole range of corporate crises and issues. Ms Mau also possesses a solid
background in television production, writing /editing, and academia while she
worked for the Radio Television Hong Kong, Asia Television, Reader’s Digest and
the City University of Hong Kong in the early part of her career. Ms Mau holds a
Bachelor Degree in English (Minor in Chinese), a Master Degree in Social
Sciences (Criminology) and a Master Degree in Arts (Teaching Chinese as Foreign
Language). She is an accredited Mediator, and has been involved in mediation
service, training and assessment since 2005.